We build property portals, agency websites and proptech apps for the US, UK and EU. Listing feeds that stay current, search that works on a map, and leads that reach the right agent quickly.

A property platform lives or dies on its data. Buyers forgive a plain design. They do not forgive a listing that sold three weeks ago. Before choosing colours, a real estate build has to answer where listings come from, how often they update and who is allowed to display them.
appico is an AI-amplified product agency based in India, building for agencies and proptech founders in the US, UK and EU. AI shortens our scoping, concept and front-end phases. Senior engineers do the architecture, listing feed integrations, security and hardening. An agency website starts from $1,000 in about 5 days, a portal MVP from $10,000 and a mobile app from $12,000. Payments follow milestones, and the source code, domain, hosting and map and feed accounts are registered to you from the start.
Search, filters, saved searches and alerts over listing data that refreshes on a schedule.
Fast, search-friendly sites with listing pages, valuation forms and area guides.
Draw-an-area search, clustering and commute filters, engineered to keep map API costs under control.
Enquiries scored, assigned to an agent and followed up, with nothing sitting unread in a shared inbox.
Tenant applications, rent collection, maintenance requests and document storage.
Tours, floor plans and AI-furnished room images, clearly labelled as visualisations.
The standards that usually apply in the US, UK and EU. We build to the ones your product needs and tell you plainly which those are.
Listings, filters and ad targeting must not discriminate on protected characteristics, which affects search options and any AI recommendations.
Enquiry forms, saved searches and tenant applications collect personal data that needs a lawful basis, retention limits and deletion on request.
Listing feeds come with licence terms on attribution, refresh rates and what may be shown, and these differ by board.
Estate agents in the UK and EU have customer due diligence duties, so transaction tools may need identity verification steps.
Property sites in the US can face accessibility claims, so maps, galleries and forms need keyboard and screen reader support.
We confirm feed access, licence terms and display rules with your MLS, portal or internal database before anything is designed.
AI-assisted concepts become a staging link by day 3, with real sample listings and not placeholder text.
Engineers build the import pipeline, map search and enquiry routing, and handle the messy cases: duplicates, missing photos, withdrawn listings.
We run the feed for several cycles, send test enquiries to every agent and fix what breaks. A 14-day bug-fix window follows launch.
MLS and portal feeds come with approval steps and display rules. Founders who build first often find their design breaks the licence terms.
Map providers charge by usage. A search page that reloads the map on every filter change produces a bill nobody budgeted for.
A sold property left on the site costs you trust and wastes agent time. Removal has to be as reliable as import.
An enquiry answered the next day is often lost. If the build does not assign and chase leads, the marketing spend is wasted.
An agency website starts from $1,000. A portal MVP with search, listing feed and enquiry routing starts from $10,000, and a mobile app from $12,000. Feed integrations, map features and CRM depth move the price. You get a fixed quote with milestone payments. Feed licences and map usage are billed to you directly by those providers.
In most cases, yes. The technical work is straightforward. The approval is not always. Each MLS or portal has its own application process and display rules, and you need to be the licensed party. We help with the technical side of the application and build to the rules you are given.
We load maps only when the user needs one, cache results, cluster markers and avoid calling the map provider on every small filter change. We also set usage alerts and caps on your account. These decisions are made during architecture, because changing them after launch means rebuilding the search page.
Website first, for almost everyone. Property searches often start on search engines, and a fast, well-structured site captures that traffic. An app earns its place later, when you have returning users who want saved searches and instant alerts. Building both at once splits the budget before you know what users want.
Yes. AI can furnish empty rooms in photos, write first drafts of listing descriptions and answer common enquiries. Staged images must be labelled as visualisations, and descriptions need an agent's review before publishing. We treat AI output as a draft for a human to approve, not as finished listing content.
Yes. The source code, domain, hosting and third-party accounts are in your name from day one. There is no licence fee to appico and no lock-in. After the 14-day bug-fix window, maintenance is available as a monthly plan, or you can hand the code to your own team.
Features, data sources and build order for a property portal.
A build guide for tours and staged imagery.
The cost drivers behind any custom web platform.